Indian opens new London Brand Centre, offers the chance to win £400

Indian Motorcycle has officially launched a store in London, after announcing its intention to do so earlier this year. 

The store represents the first Brand Centre for Indian in the UK, and is located on Kensington High Street in London. 

The location of the Brand Centre is also the old home of the car manufacturer, Bristol. Now, as part of the Hilton Olympia Hotel, it has been refurbished for its purpose as the Indian Brand Centre, as which it will welcome “customers, friends of the brand and VIPs,” according to an Indian press release.

The refurbishment of the space has allowed for “a complete range of Indian Motorcycles, accessories, clothing and heritage to be displayed,” Indian says. 

“We’re extremely proud to be able to officially launch a Brand Experience Centre here in the UK, especially in such an iconic location,” said Andy Simpson, of Indian Motorcycle UK. Simpson says that the Brand Centre will be “a place that our customers the world over will choose as a destination to visit when in London.”

In addition to the opening of its new Brand Centre, Indian has announced a new opportunity for members of the Indian Motorcycle Riders (IMR) group to win a voucher worth £400 (€500 in Euro-currency countries, 500 CHF in Switzerland). 

The voucher will be “redeemable against genuine parts, garments or accessories,” according to Indian, with a winner announced each month between July and October in each participating country.

Members of the IMR just need to visit their local Indian dealer and be registered for the prize draw to be in with a chance of winning.

You can find out more about registering for an IMR membership yourself on the IMR website.

2022 Indian Pursuit Review | Big Tech Tourer Launch In the Alps